Beyonce gives it all in a fantastic half time show. Minutes later, the Ravens Jacoby Jones runs a 108ish yard kickoff return for a touchdown. It’s 28-6 Baltimore. You can feel it. Baltimore did not kick back with their lead. They continued to play. You can feel it. They were playing to win. You can feel it. What is IT??? Momentum.
Minutes later, half the stadium loses power and the game stops for over half of an hour. Momentum is everything. You must build momentum and while you have it you cannot stop. You just can’t. If you think about stopping, you’ll stop. If you think something is going to take away your momentum, then it will. Redirect your thoughts. Keep your momentum.
You have seen it in everything from people in business to diets. They get to part of their goal—land a big deal, score a great client, lose their first twenty pounds. Then they pause. They get complacent. They figure they can coast a bit on what they have built up. They are taking time when they should have been maintaining momentum! What happens next? The client is done, the money is spent, the weight is back. There is no plan. The momentum is gone.
Momentum is very difficult to recapture once it has been lost and there are many opportunities around every corner for life to try to take it from you. So what have you got to do? Maintain your momentum.
Okay, back to the game. Had the game been close, The Ravens would have easily lost. When momentum is lost in sports, players make mistakes. They fumble; they run into the kicker who missed the field goal to begin with resulting in a penalty and a successful retry. They are now out of the zone. They are the same players. The same coaches, they are playing The Super Bowl…THE SUPER BOWL.
The Baltimore Ravens had momentum randomly taken from them. Life does that to everyone from time to time. The Ravens didn’t stop their own momentum. The way you prepare for that is to build up points, love, and money while you have momentum and then do not stop. You use your effort to build momentum and you don’t do anything but continue while you have it because you have no idea when something or someone will come along to at least try to stop it like the San Francisco 49ers did.